MARKETING INTELLIGENCE
As a design creative, you often need an outside perspective with insider intel. With over two decades of advising entrepreneurs and brands, we thoughtfully focus your ideas, partner with you to define your unique value, and provide our results-driven strategic process to build a roadmap of steps to achieve your goals. We call this marketing intelligence, and it works.
Our core areas of expertise include:
Communications
Brand Strategy
Analysis & Insight
Creative Direction
Web Design Management
Content & Collateral Development
Event Design & Production
Business Development
Market Research & Surveys
Database Creation & "Intel"
Relational Marketing
Book Concept & Targeted Promotion Strategy
Strategic Retreat Facilitation
Press / Media Outreach
Facilitate Publications
Editorial, Media & Blogger Relationships
Speaking Engagements
Influencer Outreach
Partnership Strategy
we are your marketing partner
Great partnerships require great chemistry. Here are a few top signs that we are a marketing match made in heaven:
You understand that results take time
Marketing strategy is based on thoughtful analysis, and this takes time to tailor to your particular business and needs. The myth of instant, overnight results is truly a myth
You are open to new ideas and eager to collaborate
In our experience, the clients who are the happiest with their marketing and PR results are the ones who are most open to giving and receiving new ideas, and then acting on them
You are willing to invest time and capital in growing your business
Ours is a relationship that requires commitment on both sides, and our clients are ready to dedicate their resources toward growth
You are responsive and will make time to provide thought leadership
We will generate lots of ideas and opportunities on your behalf, and your active enagagement will speed up both the process and the results
You understand that marketing doesn't equate immediate sales
Increased revenue is a primary goal of both press and business development, but this is a relational rather than linear process
Your growth motivation is not being "famous"
All of our clients are high-level creative leaders with incredibly unique work. Our focus is to bring attention to what makes you and your services unique
You are good with long-term commitments
Our engagements are typically a minimum 6-month commitment, based on our experience of what it actually takes to create and implement a marketing and PR strategy
You are willing to make strategic Big Bold Moves
Change involves risk, and certain situations call for what we call BBMs: Big Bold Moves. If you are open to innovative ideas and ready to grow to the next level, give us a call!