Marketing intellIgence for the design industry

 

Metworks, Inc. conceives and delivers marketing strategies and tactics to design firms and companies to create sustainable growth. Enabled by our bicoastal experiences and resources, we lead projects within these marketing disciplines :

 

BUSINESS PLANS - INTEGRATED communications - market research - media relations - product launches - book tours - special events - websites - social media

 

 

Helping brands navigate change

 

Our Projects range from market entry plans for start-ups to re-positioning plans for nationally recognized big names. All our clients have both Principals and principles in common, and are ready to develop ideas, invest time and allocate capital to convert rough concepts into vital realities. Almost every engagement follows a sequence of success: working with the client senior team, we frame the opportunity, we research the details, we evaluate the findings, and we act to make the desired things happen. Each engagement is staffed by a specific team of our marketing specialists, led by founder Meg Touborg.

 If you would like to learn more, please write us HERE so we can send you case studies and client references to suit your interests. 

 

Meg Touborg is the founder of Metworks Inc., a co-founder of the Leaders of Design Council, and a leading design executive and entrepreneur. Throughout her career, she has bridged the worlds of creativity and commerce in both fashion and design. She has made exceptional contributions to her organizations in strategic planning, marketing, merchandising and team leadership. Previously, she was a Managing Partner in Design Investors, a private equity firm. Meg served as CEO and Chairman of the Board of Directors for Rose Tarlow Melrose House and was on the Boards of Directors of Waterworks, Twill Textiles, Kooba Holdings and the La Cienega Design Quarter. Meg devoted her earlier career years to growing premium brands such as Waterworks, kate spade, Coach, Laura Ashley and Saks Fifth Avenue. Meg earned her Bachelors of Arts degree from Harvard College magna cum laude in History and Literature, and has completed executive courses at the Kellogg School of Business at Northwestern University. She and her family reside in Los Angeles.